Treatment Sheet

TREATMENT:  PROPOSAL FOR MUSIC VIDEO

In order to decide which video to make, the music company will ask for treatment sheets from several different directors.  Once they are all submitted, the company along with the artist will decide which idea they like the best.

The following sheet has some points to include for your treatment.  Note that you do not have to include everything listed if you feel that you have covered the point elsewhere.

Proposed Title/Song:  Little Lion Man

Synopsis of song lyrics:  The Lyrics are about the mistakes someone has made in his relationship and how poorly he has treated his lover. He admits his faults in the song and explains how difficult the relationship was for him.

Proposed storyline and characters:  The video will present the singer in a hall doing an exam paper, however there is something else clearly on his mind. He has a change of heart and immediately makes a break for the door. The remainder of the video is his journey to the one he loves via train, car and bus. However he reaches the girl only to find that she doesn’t want him anymore.

           

Setting:  Bancrofts school great hall, train station, bus, car.

Length:  There will be an introductory narrative with a little extra narrative at the end of the song, therefore the video will last around 4 minutes

Format: Digital and edited on Final Cut ProX

Style:

Genre, mood etc:  The genre is Pop Folk Music with a jumpy hearty feeling. However the middle of the song is a sad an emotional tune.

Camerawork/type of shots:  There will be long shots and zoom in shots of the main character. There will be close-ups of various different Items and people.

           

Length of shots/editing:  Because of the mix of hearty/ jumpy music and the slow emotional music, there will be a variety long length shots and short and snappy shots. There will be a lot of match-on-action as well as long takes. When the memory shots are introduced, they will fade in slowly to emphasize the fact that they are past events.

Movement and action:  The singer is running towards a destination, there will be a lot of quik movement.

Visual qualities:  The video will be shot in colour.  There is mainly an urban theme, therefore the setting will be grey and dull.

Handling of narrative:  There is a rather simple narrative and a rather simple storyline. The viewer should have no trouble folling the story line despit the use of match on action and relatively fast editing.

Target audience:  My target audience are cultural pop music fans aged from mid-teens to early twenties.

Technical aspects

Production methods:  As I am working by myself I will play all the roles in creating this music video.

Equipment:  Plenty of cameras, lighting, editing equipment

Locations/studio:  The first part of the video will be shot inside the Great Hall of Bancroft’s School. From there I will be filming on various train platforms, trains and buses including a corridor.

Resources

People: Angus Stevens will be the main singer, Charlie Downs and Sandip Samantha will be the two accompanying guitarists.

Time: Because there is going to be a 30 sec narrative, the length of the video should be around 4mins long. This may be edited to a shorter version as I am planning on cutting out a large section of the actual song.

           

Budget:  Cost of London Transport est. £6 per person.

           

Rationale

This is an up-beat music video. The narrative will hopefully give the video a repeatability factor as well as draw in the viewer. Obviously this video is not intended for monetary gain however I want it to strongly present cultural pop music.